CBF – Honda’s new 125!

The 125cc segment is fast changing. The idea now is to give these bikes a distinct identity rather than positioning them as more expensive, less fuel efficient and a bit more powerful wannabe 100cc bikes.
125s are now taking on a sporty image. The Flame was the first to jump in. However, its power figures were a let down.
Bajaj was next to jump in with the XCD Sprint, and has given some respectability to the concept of sporty 125s by making significant changes to the XCD engine. There’s now a 4-valve head in place instead on a 2-valve cover as on the older bike and the power rating is up too - 12.5bhp.
Honda is next. The company had announced launching a sporty 125 to appeal to the younger crowd sometime last year, and the CBF concept shown at the expo is a teaser of what we can expect.
Unlike, what most others are saying, I don’t think the CBF is a concept based on the Unicorn; it is in fact based on the Shine. And the obvious give away are the twin shock absorbers at the rear.
I know what you might say, Honda can always make that change on the Unicorn platform. Sure, it can. But it won’t!
You see, when every one around said monoshock wasn’t the way forward, Honda shouted that it was. It can’t possibly go back on that, after all it’s a question of its standing, not just in the industry, but among buyers as well.
Speaking of cycle parts, I think Honda has done a superb job on the concept, especially on the Racing version, putting on thin USDs on the front along with a large petal disc, besides an aluminium subframe, gas charged dampers and an underseat exhaust at the rear. Superb. The Sports version meanwhile, which is much more a production reality, though not as sexy as Racing, is still decent with the stepped seat and an aggressive rear mud guard.
But what about the CBF Sports’ drivetrain, will it use the Shine’s engine in a higher state of tune with a 5-speed box to go along with its focused looks?
I would love it if the company did. But going by what Honda has achieved with the Aviator, sticking to the same drivetrain with upgrades made just to styling and a few cycle parts against the Activa, I am inclined towards believing, it will retain the Shine engine, and in the same state of tune.
I would however, love Honda to prove me wrong, when the bike goes on sale later this year. And it might, if it takes cue from the Bajaj’s Sprint.

Bajaj’s new XCD, the Sprint

The recently unveiled XCD based Sprint is a classic example of Bajaj’s product strategy; the company’s way of thinking, and execution.
You see, Bajaj thinks cycles ahead; so when it launches a product, let’s say like the XCD 125 it already has the next two or three iterations of the product ready, which ideally would surface every two years.
Now, you might argue that most manufacturers think on the same lines, and you are right about that, they do, but where Bajaj races ahead, is in having production ready iterations already sitting pretty on the shelf when the first product makes its debut, while the others, mostly, have it on paper.
The advantage – if the first iteration loses steam earlier than planned, or worse fails altogether, the company is in the position to support the earlier product and bring in an updated, more appealing one without losing time and sales.
We have already seen the same in the 100cc segment – Bajaj launched the CT 100, soon after introduced a fairing version, and then brought out the Platina when the CT began losing ground. The end result – it not only arrested falling sales in the segment, it in fact, increased Bajaj’s share in the pie!
The Sprint therefore, is here to lend support to the XCD, which according to sales reports is hovering around the 40,000-45,000 unit mark on a month-on-month basis, falling significantly short of the 75,000 unit mark Bajaj had in mind.
The Sprint though has more significance than being a mere support aid for the XCD and Bajaj’s 125cc campaign - it is squarely aimed at blowing out TVS’s Flame. This sportier, more powerful version of Bajaj’s attempt to show the 100c customer a better life, is also a pre-emptive move to Honda’s sporty 125 due this year. Honda’s CBF concept displayed at the Expo is actually a teaser to the product.
Meanwhile, Bajaj XCD 125 DTS-i Sprint, as the bike is christened, promises a lot.
At first, it sets aside XCD’s short comings in the styling department thanks to a new, better executed front fairing and a new tank attachment. But more importantly, the new tail piece design, and particularly the revised tail lamp now lend the XCD a wide ranging appeal. The bike in fact, outdoes the Flame in terms of appeal!
It also promises to take care of the older fuel efficiency conscious engine’s reservations towards performance, thanks to a potent engine (at least on paper) – the bore x stroke config remains unchanged of course, but Bajaj has slapped on a 4-valve head and along with other internal tweaks (which I don’t know of, at the moment), the unit now makes 12.5bhp.
But for those who did not like the Sprint too much, don’t fret, there’s already another iteration waiting at the factory gates…

Kinetic Flyte – the review

Some one asked me to write a review on the Flyte because he wanted to know if it’s worth purchasing. So here goes…

If you are looking for a practical scooter which should help you shunt from office to home and home to the market place, effortlessly, and without lightening up your wallet by much, the Flyte makes brilliant sense. Given, of course, these destinations are in striking distance of each other.
On the practical front, the Flyte offers comfortable seating- the seat, handlebar and floorboard relation for an average Indian (read 5’9” – 5’10”) is bang on. The seat itself is quite agreeable for short sprints.
Then of course you have the huge loading area under the seat which can house your full face helmet, fabric jacket, gloves, mascara, eyeliner, hair drier and all the extra stuff today’s man loves to carry around. Get the helmet and jacket out and there’s place for your shopping bags. Furthermore, there are hang hooks, a mobile charger which can also double up as your i-pod power source.
Front fuel filler, a SYM trait and borrowed by Bajaj for the slow selling Kristal, is another practical touch, as is the key slot guard.
Furthermore, build quality and the fit and finish; two areas which you’d agree Kinetic hitherto has failed miserably to deliver on, thankfully, is top class on the new scooter. The tie up with SYM sure seems to have had its plus points!
The panel gaps, though present are even and as good as on the so-called benchmark scooter, the Honda Activa. The switchgear works well too and is easy to navigate, even on the move. The visibility is good too, and the Flyte is easy of manoeuvre through congested traffic, thanks mainly to its smaller dimensions.
The engine in question is SYM’s 8bhp 125cc engine. But it doesn’t feel like it at all, especially when compared to 7bhp somethings 100cc scooters already available in the market. Not that it feels anaemic or even lethargic; in fact, it motors around effortlessly, be it getting off the mark or overtaking, but it just doesn’t fit the 125cc psychological performance grade. It feels more like a faster Scooty Pep rather than feeling like a faster Dio. Which honestly, it should.
It is overwhelming refined though - there’s hardly any variomatic judder and even with the throttle completely wrung open, moving close to 80ks, there aren’t any uncomfortable vibes that might numb your hands or behind.
To boot, the Flyte is endowed with well sorted ride quality – it isn’t back breakingly stiff nor is it wallowy like the older Kinetic Honda. It just goes about cushioning the rider and the pillion with plush-ness so far uncharacteristic of scooters sold in the country. And is almost perfect for our interior roads.
It, then, does everything you’d ask from your everyday runabout scooter pretty well. So should you buy it? Given its price which is significantly less than the Dios and the Activas and comparable to the likes of the Peps and Kristals, absolutely! It just won’t help you with your hep image if you are a guy, that’s all.

Ads – are they a reflection of our bike makers?

I would think so, and here’s why. Let’s talk Hero Honda first.
You’d agree no one understands the entry-level, 100cc market better than the Munjals along with Honda. After all, they have the puny machines to thank for, for their number one bike maker status, umpteen numbers of years running…
And it shows in the CD and Splendor ads. The connect, is superb. And is a reflection of the bike maker’s understanding of the audience. Watch the Blind dad ad for the Splendor and Super Splendor for starters!
However, the ads for the company’s premium segment offerings; the X-treme, the Karizma R or even the latest Hunk, are pathetic, to say the least. These ads lack oomph and excitement; actually they lack everything the product stands for – power, performance and the sheer ability to enthuse. An indication, I believe, that Hero Honda (Honda mostly) fails to understand the needs of the premium TG.
Bajaj on the other hand understands the 20 to 30 somethings as if the company were shaping their thoughts! The Pulsar ads, right from the beginning have had that all-important ‘hook up’ flavour to them. And the fact that buyers, even after having faced quality issues with the bikes, have gone ahead and bought these offerings is a testimony to the same. In fact, they swear by their bikes, do these enthusiasts. And the amazing thing is; they actually consider the bike’s shortfalls as her pluses!
TVS too has done well in the premium segment ad scenario. The Apache ads were brilliant – college guys, frolicking, taking pot shots at boring, and more focused men. And then the RTR ad – the flirting, the rebellion, and of course the carefree attitude – the ad only raises the bar. The Star ads meanwhile have touched the right listeners as well. And though TVS isn’t setting the sales charts on fire, the company is at least logged on to the radar of majorities. And that’s half the battle.
Ads then are a reflection, a refection of our bike makers understanding of our needs.

The Off-beat approach – Yummy Yamaha

Now, Yamaha with its proposed 160-165cc motorcycle intends achieving the same. Breaking the clutter (the 150cc clutter in this case) with a slight increase in capacity does have its benefits – it gives the bike maker something to talk about. And if you pack in class shattering, unexpected performance, the coffee gets that much more agreeable. Moreover, a move like this - ‘performance now for the masses’ – will go down brilliantly well with Yamaha’s image in India; courtesy the RD and the RX.
TVS has already tried breaking the mould with the RTR, and with reasonable success at that. Yamaha though can do better, especially if the Japanese company can pack in stuff like, liquid cooling, fully faired styling, and performance which will embarrass even the likes of the P220 and the Karizma. It can do that by having a light weight bike like it sells in Indonesia – the Viper or V-Ixion, but instead of 14bhp give it something like 17 or 18bhp.
We are waiting with bated breath, Yamaha.

Off-beat vs herd mentality

We hear, read and witness a new launch every other day now. While some introduce completely new, exciting offerings (if not breathtaking); some choose to launch rehatched versions of their sometimes best selling, and sometimes slow moving models. But what goes on behind launching each of these offerings; what’s the thought process; what’s the game plan? Though, it’s impossible to get it entirely spot on, unless of course I were a company insider, here’s an attempt to make sense of some product strategies.
There are largely two ways of going about deciding a new product– a) Let’s call this one herd mentality - dive into a segment which has been witnessing great growth in the recent past – double digit, triple digit growth rates and the like – backed up of course with million page market research report indicating (actually shouting) that the concerned product category has immense potential, and will continue to grow for… well, ever.
And b) The ‘off-beat’ approach - enter virgin territory; create a new niche; spawn a new segment; etc etc…
But both approaches have their set of problems.
‘a’ for instance is a crowded place (remember ‘herd’); the competition here is intense; under cutting the only mantra; better value-for–money proposition, a prerequisite. So, if you are Hero Honda, Bajaj Auto or even TVS, it’s okay to take this approach. After all, the three have had reasonably good numbers by their sides, as well as success, at some level or the other. As a result are better equipped both mentally and financially to take a hammering if their products were to fail.
We have seen the three at it as well, and pretty often. Bajaj tried to knock off Hero Honda in the 100c segment, Hero Honda on the other hand tried the same on the former in the 150cc plus segment. As for TVS, it tried to outdo both in both these categories. The outcome though is been more or less the same on both counts – HH continues uninterrupted in the 100s while Bajaj and TVS have had to make do with relatively smaller, but sumptuous helpings. While in the 150cc plus, Bajaj is still king, with TVS and HH managing just about okay sales.

However, if you were a new entrant to the market, or have been battling miniscule sales, much like Suzuki and Yamaha respectively, and obviously Kinetic, it’s best to take the ‘off-beat’ approach.
Here’s how it helps. Creating a new segment, or a sub segment, first, takes the competition away. It also helps the maker get noticed, as it gives the company something new and different to harp about. All the manufacturer has to do then, is to convince buyers, the new product category actually makes sense for him. We have seen a few examples of this ‘Off beat’ approach, and I’ll list them for you in the subsequent posts.

125s: the saga continues…

Back in 2003 there was a spurt of 125s that hit the Indian market. There was the LML Freedom Prima, Yamaha Fazer, TVS Victor 125, Bajaj Discover etc etc.
The logic of bike makers behind the same, I guess, would have been – that’s how it works the world over – 100s, then the 125s, then the 150s and so on and so forth - and the same should hold true for India as well. But what they over estimated was our need to upgrade.
“If I want a fast bike (in relative terms of course), I’d buy a 150. And if its fuel efficiency I want, I’d rather stick with the 100s.”
The end result – the 125s never took off. Fast forward to 2007-08 and bike makers are taking keen interest in the 125cc segment all over again. The difference this time round is – unlike in 2003, the 100s are witnessing a slow down in sales, while the 125cc plus segment is growing at double digits. That the difference in the sheer volumes of the two is mammoth, is something bike makers aren’t really talking about. Particularly Bajaj.
Bajaj has just launched the XCD, a bike it hopes will make the 125 the new entry level. And it seems to have played the cards right too – giving the bike brilliant fuel efficiency, and at a price that is anything but expensive. Then there is the features list which should have the style conscious, cash strapped individuals swooning over her.
But not every bike maker thinks on similar lines. Here we have Honda, which will in early 2008 showcase its take on the 125s – a stylish, youth oriented, and most likely better performing motorcycle than the Shine will hit showrooms. The new Honda 125, I am sure will not redefine the entry level, and Honda would not be hoping to do the same either.
Then we have the Flame. TVS’ 125 which should be out before the end of this year. She is a stylish looking motorcycle, and brags of some innovative features as well. And unlike the XCD promises both good low end and top end performance. And with the new CCVT blah blah tech, which uses a three valve head for better swirl at low engine rpm and better filling of the cylinder at high rpm, she should not be very poor on the efficiency front either.
The point of all this? We have two very different lines of thought here. As an enthusiast, I’d like Honda and TVS to succeed. Imagine the two companies packing in 150cc rivaling performance in smaller, less expensive bikes? Won’t that be brilliant. For little else, but the fact, that segments above it will move up on the performance scale too!
I don’t mind Bajaj succeeding either, cause knowing with the Discover 135, it is already trying to do the same. And with a new Discover in the wings, which might also come in 150cc guise, hence replacing the Pulsar 150, enthusiasts have little to worry about.